Author: Mark E. Johnson

Over on the National Press Photographers Association’s web site, Allen Murabayashi (the CEO of Photoshelter) has a great post up to help you start thinking about your web site. He has a list of simple questions you have to answer – and ways to get those answers. If you’re freelancing, your web site isn’t a place to post photos –...

FAIL FASTER. There, now everyone knows my teaching philosophy. It’s how I structure every class, it’s how I lived the early part of my life. Why? Because the costs of failing are low and the possibility of massive successes are high. Ninety percent sure something won’t work? Why not try it and be 100 percent sure? And why am I...

(Yes, that was a terrible headline.) A while back I put together a giant gear post and some people scoffed at it. No one needs that much stuff. (Yes, you do.) No one would carry that much stuff. (Yes, they do.) How the heck am I supposed to carry all of that around? (You’ll figure it out.) So while you’re...