On Creativity

This piece from Photo District News on Claire Rosen’s book Imaginarium is worth some time, even if just for this one quote:

Our culture has shifted in such a way that it’s easier to be a consumer of content rather than having individual experiences.

Think about that as you work on your stories – what can you show that can’t be seen elsewhere? There is no point in making images like everyone else, the distribution model is such that you can’t compete with obvious imagery, you have to go where others are not.

Mark E. Johnson

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